Why B2B Teams Ship Public Changelogs (And How to Write One People Read)
Not just devs: a weekly "what we shipped" builds trust with operators who fear silent breakage — with examples that pass legal.
Release notes that read like a commit log do not help buyers. A good changelog is short, dated, grouped by "fixed / improved / new", and written in outcomes ("exports are 40% faster") not in tickets ("FEP-1942").
A cadence
Weekly for active products, monthly for slow ones. Promote the top item on LinkedIn with a one-paragraph why-it-matters — AI can turn engineering bullets into that paragraph in one pass, then a PM edits.
What to omit
Pre-announcements you may slip, and security detail that helps attackers. Link to proper advisories for the latter.